Tuesday, August 3rd, 2010 at 1:21 pm
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The chances are good that there are tradeshows related to your niche in your area. If you go to these you can find people who would be interested in joining your list. People are more likely to trust a face-to-face interaction than an online one. These contacts can turn into lifetime customers for you.
In fact, this tip works well whether you have physical products or you focus your energies strictly online.
Tuesday, August 3rd, 2010 at 12:02 pm
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Writing guest posts on other people’s blogs or websites that are already established will showcase your own credibility. Browse around on Google for the top authority websites in your niche, and present an offer to the website owner to write an article for them.
Many blog owners would love the chance to take a break, and many readers enjoy reading guest posts. Make sure you provide high quality content, and you’ll get a lot more visitors to your own website with the link you’ll be allowed to put there. This will increase your exposure with people who are regular readers of the other website — your hope is that they want to bookmark your website as well and join your list.
Off-line Promotion
If you sell physical products or have a storefront, this section is definitely for you. Even if you consider your business to be strictly online, there are a few golden nuggets here that you’ll want to pay close attention to.
Off-line promotion is something that many online marketers forget about and neglect. The truth is that there are many people out there who would enjoy being on your list, and who will be very responsive to doing so. However, if you never take the time to reach them — you won’t!
Tuesday, August 3rd, 2010 at 9:19 am
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There are many electronic magazines out there that have a very large subscriber base. Better yet, they are often looking for authors. You can use this to your advantage and send an article (after inquiring, of course). After your article is accepted, you will be able to include a link back to your website or squeeze page. If people find your article interesting and compelling, they are likely visit to sign up for your list!
Remember, you don’t have to stick to just one e-zine. The more you submit to over a period of time, the more likely you are to be seen by as many people in your niche as possible. Getting your name out there and branding yourself is half the battle.
If you’re looking for ezines that accept articles, you might check out the www.directoryofezines.com
Tuesday, August 3rd, 2010 at 8:06 am
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Link bait works best if you have a blog and are in a niche that has a lot of other bloggers. Linkbait is simply a way of talking about something controversial or having a controversial opinion. When other bloggers and webmasters notice your post they may link to you because they want to share their opinion as well. You’ll likely get a lot of comments from readers agreeing and disagreeing with you.
Keep in mind that not everyone is going to like what you have to say, and you might get some flak. As long as you can back up what you’re saying, you’ll probably gain respect from both those who agree and those who disagree. At the same time, you may see an increase in your sign-ups!
Tuesday, August 3rd, 2010 at 5:48 am
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Commenting on blogs is a strategy that is well worth your time. You’ll want to find a few of the top blogs in your niche and leave regular comments on them. You will get a backlink to your website, but just as importantly, you’ll get visitors when people click on your website link.
This is great because it can help you get the attention of an authority that is already in the niche (the blog owner), and you may gain some of their traffic, which is highly targeted.
